What the cluck?

Ordering chicken at a seafood chain may sound like a real fish-out-of-water scenario — unless yu’re at Long John Silver’s, apparently.

As fried chicken continues its reign over the fast-food world , Long John Silver’s has opted to update its brand from surf to turf.

The fast-food restaurant, famous for its old-fashioned fry baskets, has dropped the golden fish emblem from its logo and swapped it with a chicken. 3

They also added the phrase “Chicken + Seafood” to the rebranded logo.

In the coming months, the new logo will roll out across properties and materials, though it has already been changed on Long John Silver’s official website and social media accounts .

The design will also appear on a new chicken icon wrap on the Long John Silver’s Front Row Mo

See Full Page