How much clout does Bad Bunny have?

Enough that certain people are still mad nearly two weeks after it was announced that the “ Nuevayol” singer — one of the most popular and consequential artists on the planet, someone who can single-handedly boost local economies — will be the halftime performer during Super Bowl LX, to be held Feb. 8, 2026, in Santa Clara, Calif.

The right-wing backlash was immediate, with much of the criticism focusing on three things: first, that Bad Bunny (real name is Benito Antonio Martínez Ocasio) has been vocal about his opposition to the ongoing immigration raids, both in the mainland and in Puerto Rico ; secondly, that he sings primarily in Spanish; and thirdly, that he’s “not American.”

This latter point, as conservative media personality Tomi Lah

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