MILAN — Italian brand Velasca continues to expand its retail and online business, but is also starting to explore the potential of wholesale distribution as its total look collections gain steam with consumers.

Established in Milan in 2013 as a direct-to-consumer men’s footwear brand by Enrico Casati and Jacopo Sebastio, Velasca has been ramping up its offer with a ready-to-wear line and women’s footwear .

“We are looking to plant a flag in markets where we are not present yet, and working with third parties has several upsides: it helps us be less self-referential, contributes to further our credibility, and having accessibility to a clients’ database is stimulating,” said Sebastio. “It can help profile our competitors and contributes to our shift to branding from pure pr

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