Over the past couple of years, Timbaland has positioned himself as one of the few contemporary pop figures willing to fully embrace the use of artificial intelligence in music. He’s partnered with the AI music platform Suno (which is being sued by the RIAA for copyright infringement), started his own AI entertainment company, Stage Zero, and proclaimed that contemporary music is “bland” and “boring” and that AI is “the only thing that has a pure soul right now.”
Putting that theory to the test is the debut of Timbo’s first AI-generated artist, Tata Taktumi, with the single and music video, “Glitch x Pulse.” It is certainly a song — two songs even. Part one, “Glitch,” boasts a beat that sounds like something Timbaland could’ve made with its big bass hits and strange ambient synth s