LONDON — Topman is broadening its retail and cultural reach, partnering with the New York Jets on a clothing collection and campaign ahead of a game against the Denver Broncos here on Sunday.

The partnership launched Friday with the debut of the Topman x New York Jets edit on Topshop.com , which features looks “inspired by the confidence and energy” of the Jets both on and off the field, according to Topman.

The new campaign stars Jets starting players Andre Cisco and Will McDonald. They’ve been styled by Jay Tagle in Topman “game day” looks which are meant to fuse British creativity “with bold New York attitude.”

The new collection features tailoring, layered streetwear and contemporary utility pieces. Prices range from 14 pounds for a white T-shirt to 300 pounds for a leather

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