Consumers’ Research, a leading nonprofit dedicated to consumer information and taking on woke corporations, launched a new campaign Thursday targeting insurance giant Chubb Limited and its CEO Evan Greenberg, alleging “deep ties to the Chinese Communist Party (CCP).”

The campaign, which is facing pushback from a Chubb official and a pair of renowned China hawks accusing the nonprofit of misrepresenting Greenberg’s view , is part of a seven-figure initiative titled “China Chubb.” The campaign accuses the insurance company and its chief executive of “cozying up to the CCP” and “using their market power and resources to push a woke, political agenda on the American people.”

The effort falls under Consumers’ Research’s Consumers First Initiative, aimed at exposing companies the group cla

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