Efforts to push AI into our social feeds have raised sweeping concerns across the web. d3sign/Moment RF/Getty Images

A baby running from a T-Rex with Lady Gaga playing in the background. Cats dancing on their hind legs dressed in streetwear. Bodycam footage of police arresting a pile of macaroni and cheese.

Big Tech wants to give social media an AI makeover – and so far, it’s a bit of a mess.

ChatGPT’s Sora app, where some of those scenes popped up last week, is just the latest entrant into the AI social media sphere. Meta’s AI app has a TikTok-like video feed called Vibes. You can chat with AI personas on Instagram in your direct messages. And TikTok’s AI Alive tool turns images into videos with just a simple command.

The moves are part of a high-stakes race that could shape the n

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