Mumbai, Oct 12 (PTI) Global health technology firm Philips has said it will continue strengthening its male grooming and mother and child care product range in India, besides introducing global categories into the domestic market.

Philips India, which rolled out a rechargeable intimate skin-protect grooming product, OneBlade, with an eye on the Gen Z consumers in the country, also said premiumization is fast catching up in the market, with the company seeing over 75 per cent growth in the premium segment category.

"We will continue strengthening mail grooming and mother and childcare with newer and newer innovations, and we continue to get our global categories, which are huge in other markets, into India," said Smit Shukla, Head of Philips Personal Health India Subcontinent.

He said th

See Full Page