A detailed clarification released on October 15 reaffirmed that such usage “misleads consumers by way of false, deceptive, ambiguous and erroneous label declarations,” violates the provisions of the FSSA, 2006.

xHyderabad: The Food Safety and Standards Authority of India (FSSAI) has banned the use of Oral Rehydration Salts (ORS)’ on any food or drink label that does not meet World Health Organisation (WHO) standards — after several years of fighting by Hyderabad-based paediatrician Dr Sivaranjani Santosh against misbranding.

“No food product shall use the term ‘ORS’ as part of its name, trademark,or brand unless it conforms to WHO-recommended formulation standards,” the regulator explained, adding that all previous permissions that allowed Food Business Operators (FBOs) to use ORS in br

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