Raising Cane's says its glow-in-the-dark Halloween specialty cup was "created to glow long after the meal ends, doubling as a seasonal keepsake and a fun way to bring the spirit of Halloween into every sip."
Customers can cop the glow-in-the-dark Halloween specialty cup until Halloween, aka Friday, Oct. 31.

Raising Cane's, like its fast food competitors, is going all out for Halloween.

The Louisiana-based restaurant chain is currently offering customers a different kind of Halloween-themed offering this fall, one that's "bold, bright and glows in the night."

"For the first time, (Raising Cane's) will offer a limited-edition glow-in-the-dark specialty cup and an original haunted virtual reality experience, launching nationwide in restaurants and online this October," the brand said in a new release.

Designed to complement the glow-in-the-dark Halloween specialty cup, the brand is offering customers access to a "virtual reality experience" with the purchase of the limited-edition beverage container. Specialty cups will be available for purchase until Halloween, which is on Friday, Oct. 31, while supplies last.

According to Raising Cane's, "customers can also enjoy the pumpkin fun throughout the season with in-restaurant signage, events in select markets and digital support across Raising Cane's website and social media channels."

Here's how to get yours.

When will Raising Cane's Halloween-themed specialty cup be available?

Raising Cane's customers will be able to purchase the Halloween-themed specialty cups, released this week, until Friday, Oct. 31.

How to access Raising Cane's 'virtual reality experience'

Accessible through a QR code printed on the cups and in-restaurant signage, entry to the VR experience is guaranteed either upon purchase of the cup or during an in-restaurant meal.

"The digital activation invites fans into a haunted version of a Cane’s Restaurant, complete with playful ghosts, glowing games, a festive merch shop, plenty of surprises," the brand said.

Customers who complete the "Capture the Bat" game through the VR experience become eligible to possibly receive a variety of fun treats, including free fries, toast, sauce and even free shipping on merch.

How to get Raising Cane's Halloween-themed specialty cup

With the purchase of any Raising Cane's combo or a 32-ounce beverage, customers can cop the glow-in-the-dark Halloween specialty cup for $1.39.

According to Raising Cane's, its specialty cup was "created to glow long after the meal ends, doubling as a seasonal keepsake and a fun way to bring the spirit of Halloween into every sip."

"Featuring a Halloween-forward design of bats, ghosts and a festive rendition of Cane III, the Brand’s iconic yellow Lab, the collectible cup is the perfect way to sip freshly brewed iced tea or lemonade over Cane’s signature crushed iced while celebrating spooky season in style," the chain said.

This article originally appeared on USA TODAY: Raising Cane’s offering limited glow-in-the-dark specialty cup for Halloween

Reporting by Amaris Encinas, USA TODAY / USA TODAY

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