As the excitement for Diwali begins to build, one day stands out as the perfect start to the celebrations– Dhanteras . Across India, you’ll see families visiting jewelers and markets, picking up gold coins, silver utensils, or even a small piece of jewelry. For many households, it’s not just shopping; it’s a cherished tradition. And for businesses, it’s easily one of the busiest and most awaited days of the year. But there’s more to Dhanteras than the glimmer of gold and silver. Behind the festive rush lies a rich history of ancient beliefs, folktales, and cultural practices that have been passed down through generations. This day is deeply connected to prosperity, health, and positive energy, which is why buying precious metals isn’t just about wealth– it’s about welcoming good fort

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