The annual membership cost to enter Costco's big-box warehouses and stock up on bulk groceries — not to mention the free food samples — has gone up. But that's not stopping fans from becoming or remaining loyal members.

Since September 2024, individual members in the U.S. pay $65 per year, a $5 increase from past dues. Executive memberships have been $130 per year, up from $120.

But loyalists of the Issaquah, Washington-based retailer weren't dissuaded: 68.3 million people held individual memberships by the end of fiscal 2025 — an upsurge from 63.7 million in 2024 and 58.8 million in 2023, according to Costco's annual report filed this month with the U.S. Securities and Exchange Commission.

The number of business memberships also increased to 12.7 million in 2025 from 12.5 million in 20

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