LIV Golf is spending a lot more than it’s earning. That was made evident when it was revealed that the PIF had suffered losses worth a whopping $1.4 billion since its inception. No amount of content creation from Bryson DeChambeau or the star power of Jon Rahm could have saved them from that. However, there is one way they can still save face in the coming years and actually make a profit. But they will have to depend on the PGA Tour’s new CEO, Brian Rolapp, for that.
That’s what Eamon Lynch thinks as he laid out the scenario in his latest take on the landscape of golf. And he had a lot to say after Brian Rolapp hired his former associates from the NFL, Dhruv Prasad and Paul Hicks. In the latest article on Golfweek, Lynch said, “There’s one issue that will signal whether there’s daylight