In 2024, content creator Bridget Bahl was newly married to her husband, Mike, and hoping to start a family. Sharing that process online—where some 1.7 million people followed along as she dated and then planned her wedding—seemed only natural, especially as she underwent rounds of IVF.

She was on her sixth when she felt the lump. At first, she mistook it for a side effect of her IVF medication. “Your breasts change so much during the cycle, so I thought it had something to do with that,” the 42-year-old says. “In my mind, if you have cancer, it’s going to feel like a marble, something hard and foreign. That’s not how this felt.”

At her next fertility check-in, about two weeks later, she asked the doctor to take a look at the lump. Things moved quickly from there: She underwent a mammog

See Full Page