Only The Brave reaffirms its long-term commitment to China with three initiatives that underscore the importance of the Chinese market for the international fashion and luxury group, which brings together the brands Diesel , Jil Sander , Maison Margiela , Marni , Viktor&Rolf, and the companies Staff International and Brave Kid, and holds a stake in the Amiri brand. In addition, founder Renzo Rosso says he will invest further in China.
The first initiative is the official opening of its new APAC headquarters in Shanghai, a region where OTB now has 900 employees and around 100 stores, spread across China, Hong Kong, and Macao. Attending the inauguration ceremony, alongside the group's founder, Renzo Rosso, were the Consul General of Italy in Shanghai Tiziana D’Angelo and Shangha