Mumbai (Maharashtra) [India], October 22 (ANI): Cricket legend Sachin Tendulkar 's calm demeanour on the field might be world-famous, but off it, the legendary batsman also had quite the creative streak.
Popular ad filmmaker Prahlad Kakkar , who directed several iconic commercials in the '90s, recently opened up about the story behind one of Pepsi's most popular ads, the 1999 spot featuring Shah Rukh Khan and Sachin together. And, as it turns out, it was Tendulkar himself who came up with the most interesting twist in the script.
Recalling the shoot, Kakkar told ANI that Sachin, a "Marathi manus" by nature, was initially shy and reserved during early collaborations. But over time, he said, the cricketer grew more confident and began contributing ideas that were "actually very good.