Bojangles’ app has officially gone spooky for the month of October, setting the stage for a Halloween celebration like no other. Starting Oct. 22, the iconic chicken, biscuits and tea chain is extending its rallying cry, “It’s Bo Time” into the spooky season with a creepy-cool twist: “It’s Boo Time.”

From Oct. 22-31, fans can log into the app at 10:31 p.m. – Boo Time – to unlock a new promo code at checkout each night. 10:31 playfully nods to Oct. 31, Halloween night. Each code is valid for the following 24 hours and reveals a delicious deal, giving customers a reason to check in nightly to enjoy a digital trick-or-treat experience from the beloved QSR chain.

“Halloween gives us a chance to show off a different side of Bojangles,” said Tom Boland, CMO of Bojangles. “Last year’s ‘Boojangl

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