The City of Avondale has selected Blueprints Capital as the master developer for three key parcels within the Park Avenue District of The BLVD, and awarded a fourth parcel to Whitten Development, which plans a hospitality-focused project in the area.

“This is an exciting moment for our city,” said Avondale Mayor Mike Pineda. “The selection of development partners brings us closer to realizing the full potential of The BLVD. These projects directly align with City Council’s strategic goals to promote smart growth, foster economic vitality, and create places where people want to be.”

The BLVD, formerly known as City Center, is a multi-use, pedestrian-oriented entertainment district that was first approved in 2007. Officially branded as The BLVD in 2018, the district has grown significantly

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