Enthusiasm for the World Series-bound Toronto Blue Jays helped boost third-quarter revenue at Rogers Communications Inc., which owns the team and broadcasts its games, nearly offsetting an overall dip in adjusted earnings and promising lucrative results in the game days ahead.

The company said revenue for its media division, which includes the baseball team, surged by more than a quarter in the three months ended Sept. 30 versus the same period a year earlier.

The leap accounted for the vast majority of growth in total revenue, which increased four per cent to $5.35 billion, despite the media segment being far smaller than the company’s wireless and cable operations.

“In media, revenue growth was up 26 per cent, driven by a strong Blue Jays regular season and the consolidation of MLSE r

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