India has taken the first step towards regulating the increasing threat of deepfakes and AI-generated misinformation. As part of it, the Ministry of Electronics and Information Technology (MeitY) on October 22, 2025, released draft amendments to the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021.

With deepfakes becoming more sophisticated and generative AI tools being used heavily, concerns over identity theft and organized misinformation campaigns has increased.

According to the new rules, social media platforms should mandate their users declare any AI-generated or AI-altered content. The obligation to label content will be on social media intermediaries, and the companies owning the social media platforms may flag accounts of users who viola

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