The world of Indian advertising lost one of its pioneering figures, and the grief rippled beyond big billboards and boardroom meetings. On October 24, 2025, industrialist and Mahindra group chairman Anand Mahindra , on social media, bid an emotional farewell to his beloved and life-long friend and icon Piyush Pandey, who passed away in Mumbai today, at the age of 70, while battling a terrible infection. In his heartfelt post, Ananda Mahindra penned down his emotions that did not just reflect Piyush Pandey's legendary career but he also celebrated his zest for life, the warmth, laughter and humanity that defined him truly, more than words ever could!

Mr. Mahindra's message painted a vivid picture saying: “I’ll remember his hearty laugh, his boundless energy and his capacity to light up a

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