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The Indian creative fraternity continues to grieve the loss of advertising legend Piyush Pandey, who passed away on October 24 at the age of 70. Among those deeply affected is music maestro Shankar Mahadevan, who shared an emotional tribute remembering his long-time friend and collaborator.

Shankar Mahadevan Pays Tribute To A Creative Genius

Taking to Instagram, Shankar Mahadevan expressed his disbelief and sorrow at Pandey’s passing, calling him a “creative genius" and “a very dear friend." Alongside a photo of the late adman, Mahadevan wrote, “Devastated… He was truly a creative genius, a very dear friend and a human being so full of humour and positive energy! We have worked on numerous projects and each one of them is a landmark piece of work! Will miss you,

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