, Vice president – Global Ad Business, Truecaller remembers Piyush Pandey

Today, the world of advertising lost a legend — Piyush Pandey.

During my Dainik Bhaskar days, Ogilvy was our creative agency, and that gave me the chance to interact with Piyush. Those moments — though few — left a lasting imprint.

In one of our candid conversations, I asked him what drives him. He smiled and said something that has stayed with me ever since: “I set a benchmark that makes me shit bricks… but I go after that benchmark for the same reason.” That line wasn’t just wit — it was the essence of Piyush Pandey.

A man who was never content with what he had already achieved. Someone who could have rested on his countless laurels, but chose instead to raise the bar again and again — for himself, for his team

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