Syracuse University is officially stepping into the creator economy. The school just announced a brand-new Center for Content Creators, a first-of-its-kind project designed to help students turn their social media skills into sustainable careers.

From TikTok to the Classroom

The center, a joint effort between SU’s Newhouse School of Public Communications and the Whitman School of Management, will give students the tools to succeed as influencers, podcasters, YouTubers, and digital entrepreneurs. It’s set to open in Newhouse 3 by spring 2026, complete with a green screen, podcast booths, and even a gaming livestream corner.

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The new center will focus on the real-world business side of digital creativity, helping stu

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