In this article

META

Follow your favorite stocks CREATE FREE ACCOUNT

Meta's AI app has seen a major jolt in downloads since launching its Vibes feed of AI-generated videos, giving investors a glimpse of the company's artificial intelligence strategy ahead of Wednesday's third-quarter earnings.

Since releasing Vibes on Sept. 25, the Meta AI app's downloads on both iOS and Android are up 56% month-to-month to a total of 3.9 million downloads as of Oct. 18, according to data provided to CNBC by mobile research firm Appfigures.

"That's what I'd call standout growth," said Appfigures Head of Insights Randy Nelson, adding that "the month's not even over."

Still, OpenAI's rival Sora app, which launched Sept. 30, appears to have more momentum despite only being available on App

See Full Page