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SBUX

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Starbucks on Wednesday reported that its quarterly same-store sales returned to growth for the first time in nearly two years, showing that its turnaround strategy is winning over lapsed customers.

The coffee chain's global same-store sales rose 1%, lifted by international markets. Its U.S. same-store sales were flat for the quarter but turned positive in September. Wall Street was projecting global same-store sales declines of 0.3% and a 0.9% decrease in U.S. same-store sales.

"Critical moment for our company, we're really proud of where we are," CEO Brian Niccol said in an interview on CNBC's "Squawk on the Street" on Thursday.

Domestic same-store sales turned positive in September, and the company

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