Japan ’s anime industry reached an all-time high in 2024, climbing to JPY3.84 trillion ($25.25 billion) in total market value, according to data presented by the Association of Japanese Animations (AJA) at TIFFCOM , the market arm of the Tokyo International Film Festival .

The session, which also featured presentations by “Godzilla” studio Toho Global on its international strategy, the “Gundam” franchise, and Annecy-winning feature “ChaO” — which is also screening at the Tokyo festival — underscored how anime continues to drive Japan’s expanding global content economy.

Overseas revenues surged 26% year-on-year to JPY2.17 trillion ($14.27 billion), while local earnings rose 2.8% to JPY1.67 trillion ($10.98 billion). This marks the second-highest annual growth rate on record after 2

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