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Mom and influencer Tara Cochran took to TikTok to share a sweet conversation she recently had with her daughter

In the days since she posted it, the conversation about how to be respectful to all people on Halloween went viral

Chatting exclusively with PEOPLE, Cochran opens up about what prompted her to share the conversation online, and what she hopes other parents will take away from it

As Halloween approaches, kids (and adults!) across the country are gearing up to don the outfits, hairstyles and makeup of their favorite superheroes, princesses, monsters and more.

The magic of Halloween is that, for one night, you get the opportunity to be anyone you want to be. And, for mom and influencer Tara Cochran , 29, anyone truly does mean anyone.

The influencer, who posts

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