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Walk into an Indian bookshop anywhere, whether at an airport, in a mall, or in a standalone store, and visit the section labelled Philosophy . Read the titles and authors. Chances are, you will find shelves filled with books by Indian godmen, gurus, yoga masters, and spiritual teachers. This trend is not limited to bookshops. Modern-day gurus and spiritual preachers often choose to brand themselves as philosophers. Their followers refer to their master’s spiritual talks as philosophical discourses. There are even websites that describe interviews with gurus, where they converse with celebrities, as “philosophical debates."

Some gurus are acutely aware that spirituality appears deeper when it is marketed as philosophy. Yet, since they want their package to stand

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