The Blue Book of China TV Series 2025, launched at the Tokyo International Film Festival ’s TIFFCOM market by Peking University’s Chen Xuguang and Zhejiang University’s Fan Zhizhong, outlines an industry undergoing structural reinvention and creative renewal.

Despite global economic uncertainty and fierce competition from short-video and gaming platforms, drama registrations rose in 2024, signaling that investor confidence in long-form television remains resilient. The report identifies a quality-driven transformation as the sector’s defining direction, anchored by stronger storytelling, diversified IP, and improved production standards.

IP adaptation continues to dominate, accounting for about 60% of new scripted series. Literary and online fiction have become vital sources of mat

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