Mindful of pee and queues, women's urinals on the way

It's a familiar scene at public events from music festivals to marathons: the queue for the female toilet far outruns that for the men's.

On average, women attending major gatherings regularly wait up to 34 times longer than blokes just to use the loo.

But this summer, a game-changing toilet design aims to pioneer "pee-equality", ending the days of women busting to use the bathroom while missing out on an event.

The Peequal, a female squat-and-go urinal, will be rolled out at events in Australia, Europe and the United States after the British startup raised almost over STG900,000 ($A1.9 million) from investors.

The investment was sparked by demand from international events and co-founders Amber Probyn and Hazel McShane say it will "give the gift of shorter queues to women across the wo