With groundbreaking acts virtual K-POP groups XQUAD and X7 are reshaping the future of entertainment, merging music, innovation, and the metaverse.

Seoul, South Korea–(Newsfile Corp. – November 2, 2025) – In the fast-evolving landscape of K-Pop, few names are pushing the boundaries of artistry quite like X:THELABEL . Founded by Ryan Kruz and now co-led by Taku Jinn , the label has earned a reputation for innovation through its groundbreaking virtual K-Pop groups, XQUAD and X7 . Blending digital artistry, storytelling, and immersive technology, X:THELABEL continues to redefine what it means to be an artist – and what fans can experience as truly “real.”

When X:THELABEL first introduced its vision of uniting physical and virtual realms, fans didn’t just watch, they joined. Now, t

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