If someone told you ten years ago that a baseball team of all sports would be the first in North America to crack $200 million in sponsorship revenue, you’d probably have guessed the Yankees. But the Dodgers? Not a chance.

For decades, the Dallas Cowboys and Golden State Warriors owned that conversation. They were the giants – teams with household names, global logos, and fan bases stitched into American culture. Yet in 2025, it’s the Los Angeles Dodgers standing shoulder to shoulder with them.

According to Sponsor Business Journal, the Dodgers are projected to become the first pro franchise in North America to earn over $200 million a year in sponsorship deals – a 17% jump of nearly $30 million from 2024.

That’s sponsorships only, not total revenue!

So how did a team from a so-calle

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