LUBBOCK, Texas (AP) — Texas Tech coach Joey McGuire is all-in on the hype ahead of the No. 9 Red Raiders' biggest home game in well more than a decade, a matchup with No. 8 BYU that has playoff implications and could be a preview of the Big 12 title game.

He'd create more if he could.

McGuire visited and chatted with students camped outside the stadium days ahead of kickoff. He texted ESPN's “College GameDay” crew with Lubbock dining recommendations and a promise they would have full access to his team before the game.

The wind-swept plains of West Texas haven't hosted a game like this since 2008 when No. 1 Texas rolled into town, only to lose to then-No. 6 Texas Tech on Michael Crabtree's touchdown catch in the final seconds. That was also the last time ESPN did its popular pregame s

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