A startup CEO took to X (formerly Twitter) to question the purpose of IPO billboards placed along highways and in crowded markets. He tagged them as “roadside absurdity” and urged “traffic police to write to SEBI”. While sharing a picture of Groww ’s IPO advertisement, Rajat Sharma wondered whether such billboards are meant to “market the IPO” or if companies “actually expect people to read them while driving past.

“For years, I have wondered what the point of these IPO advertisement billboards plastered over highways and crowded markets?” Sharma wrote before adding, “You can’t even read the main heading from the street, let alone the fine print.”

He then said that he raised the concern 15 years back, but still fails to figure out how “it helps anyone”. “If the goal is simply to info

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