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Snap has signed a deal to integrate Perplexity’s AI answer engine directly into Snapchat, with the rollout slated to begin globally in early January 2026. Under the agreement, Perplexity will become the default AI for Snapchat’s chat experience, powering real‑time, citation‑backed answers inside My AI and the Chat interface without users leaving the app. Snap said the partnership, which includes a $400 million cash‑and‑equity arrangement, will start contributing to revenue from 2026.

What changes for users

Perplexity inside chats: When Snapchatters ask questions in My AI or within Chat, responses will be generated by Perplexity’s engine, designed to provide concise answers with links to sources. The goal is to make in‑chat loo

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