Exclusive: In a new nine.com.au series starting today we'll be talking to some of Australia's smartest and sharpest entrepreneurs, founders and CEOs to find out what makes them tick - and what advice they'd have for anyone starting out.

Sophia Begg (known online as @sophadophaa) is one of Australia's most recognisable young influencers with more than 2 million combined social media followers.

She's also co-founder of All For Mimi, the wildly successful fashion brand she launched in 2023 that shot to fame for its viral sell-out tank tops.

Now a successful internet personality and business owner, she's juggling two lucrative careers at just 21 years old.

 These are her secrets to success.

How do you start the day to set yourself up for success?

I love to start the day wit

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