Amazon Music has appointed Vivek Kataria as its new Brand Lead. The appointment was announced on LinkedIn by Divya Chadha, Head of Marketing at Amazon Music.

In her post, Chadha wrote, “Super excited to have Vivek Kataria join Amazon Music as the Brand Lead! Here’s to working hard & creating history together, and also have lots of fun along the way!”

Kataria brings over a decade of experience in brand marketing across the FMCG, media, entertainment, and OTT sectors. Before joining Amazon Music, he was with Tata Play for nearly four years, most recently serving as General Manager – Brand Marketing.

He has also held key brand leadership roles at Britannia Industries, The Kraft Heinz Company, GNC India, Zydus Wellness, and Adani Wilmar Limited, managing prominent brands such as Good Day, T

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