Executives like to say they are “integrating AI.” But most still treat artificial intelligence as a feature, not a foundation: they add a chatbot here, an automated report there, and call it transformation. That’s the same mistake companies made in the early days of the web: building websites as brochures instead of re-thinking their business models around digital interaction.

AI is not a feature. It’s an architectural layer that will reshape every workflow, decision, and product. Those who treat it as decoration will fade, those who treat it as structure will lead.

From automation to agency

As product strategist Connor Davis noted, “every great company will soon have an agentic layer, a system that not only automates tasks but also orchestrates them across functions.” The distinction i

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