Jammu: Chief Secretary, Atal Dulloo, Monday chaired a high-level meeting to review and strengthen the implementation of the Homestay Policy of the Tourism Department, aimed at promoting community-based tourism and enhancing the accommodation capacity across Jammu and Kashmir. The meeting was attended by Additional Chief Secretary, Tourism, Dr. Ashish Chandra Verma; Principal Secretary, Finance, Santosh D. Vaidya; representatives from J&K Bank; and other senior officers of the Tourism Department.

During the discussions Chief Secretary highlighted the critical role of digital platforms in enhancing the visibility and reach of homestays in Jammu and Kashmir (J&K). He instructed the Department to bolster its social media presence and develop a dedicated online portal for homestays, which woul

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