Esquire's Three Favorites
Boots for The Modern Man
Eight Other Solid Options
The West is back at the forefront of the American imagination. From Paris to New York, everyone is leaning into this neo-westernwear . I've got a few theories as to why this is. One is pop culture. Yellowstone was (has been? is? will it ever actually end ?) the biggest show on the planet. Like the westerns of the 1950 and '60s—the setting for Tarantino's Once Upon a Time ... in Hollywood —we see boots and ranch coats onscreen, and we want to look cool like that. Downstream from that, you've got TikTok cowboys in too-tight Wranglers doing dances, Post Malone in his Wranglers , and everyone and their brother in a pair of Tecovas . My cultural-critic mind can't overlook the history of the Wes

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