Balmain has selected Antonin Tron as its new creative director , extending fashion’s great creative reset into 2026.

The seasoned French designer , who came onto the international radar in 2016 when he founded his Atlein brand , is to show his first collection for Balmain in March for the fall-winter 2026 fashion season. He will dedicate himself exclusively to the French house.

He last showed an Atlein collection on the Paris runway for the fall 2025 fashion season.

“I wish to express my gratitude to Olivier Rousteing for building Balmain into the global brand it is today,” Tron said in a statement shared first with WWD.

He was referring to his predecessor, who stepped down earlier this month after an acclaimed 14-year tenure, one of the longest in recent fashion histor

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