GenAI seems to be on the tip of everyone's tongue at the moment, and a recent flashpoint involves Embark's ARC Raiders , which uses an AI-based text-to-speech system to generate spoken dialogue trained on the voices of human actors.
Embark caught some flak for this approach (which was also used in the company's other major release, The Finals ), to the extent that our friends over at Eurogamer took a stand and marked the game down for its use of GenAI.
As reported by Automaton Media , ARC Raider publisher Nexon has now added its voice to the mix, with CEO Junghun Lee telling Japanese outlet Game*Spark that "it’s important to assume that every game company is now using AI."
While Lee goes on to clarify that human creativity is the key ingredient even in a world dominated by AI

Nintendo Life
Columbia Daily Tribune
Click2Houston
Mediaite
People Crime
The Texas Tribune Crime
Essentiallysports Football
AlterNet
CNBC
Orlando Sentinel Sports
People Top Story