Burberry’s revenue declined 3% to £1.03 billion in the first half of 2026, ended September 27, 2025. However, its comparable retail sales returned to growth in Q2, for the first time in two years, up 2% — a slight improvement on last quarter’s 1% decline.

“One year into Burberry Forward, my belief in this extraordinary British luxury house is stronger than ever,” CEO Joshua Schulman said at Thursday’s earnings presentation, hosted at the brand’s London HQ. “We have moved from stabilizing the business to returning to growth. I am encouraged by the signals I am seeing throughout the business, which provide initial proof points that our Burberry Forward strategy is working with our timeless British luxury expression and an improved product offering. Our brand has become more desirable; we’re

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