Key points

Powerful pitches use psychology to engage emotion, identity, and logic.

A successful pitch reshapes beliefs and helps people envision a better future.

Pitches that create a sense of urgency and a desire for social belonging can inspire action.

Understanding the psychology of the pitch increases the chances of success.

I’ve been involved with startups, new business ventures, and innovation processes for decades. New ideas are always exciting. I get to see new technology, hear big visions of the future, and meet up-and-coming leaders and companies.

With the explosion of artificial intelligence , there’s now an unprecedented wave of new products, services, work processes, and business models flooding into the world. As a result, people are pitching ideas more than ever be

See Full Page