New Delhi: More than two years after India’s first data privacy law was passed in Parliament, the Ministry of Electronics and IT (Meity) on Friday brought it into effect by notifying the rules, as well as a four-member data protection board under the Digital Personal Data Protection (DPDP) Act, 2023.

Under the data privacy law, Meity has offered 12 to 18 months to companies for implementing the law on ground. Specifically, companies will get one year until 14 November 2026 to appoint consent managers—who will be the nodal person of authority held accountable for social media platforms seeking consent to users’ personal data for business purposes. Also Read | AI privacy paradox: Is India's new data law ready for the chatbot revolution?

Each social media platform and other parties han

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