Synopsis: In India, healthcare access is still limited for many people, especially women. They’re obviously concerned about their looks, and if they find something that’s cheap and easy to buy, they’ll go for it. We can’t just blame them—we have to find ways to bridge this gap. Government hospitals rarely have cosmetic dermatology services, and private care is often unaffordable. So the focus also has to be on how we can reach and educate this larger group that’s currently being misled online.
While medical professionals debate ethics and regulations on English-language platforms, a parallel revolution is unfolding in regional language social media—one that’s reaching millions of Indians who have never seen a dermatologist, but who are increasingly making healthcare decisions based on co

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