Google offers changes to satisfy EU ad-tech case but they don't include breakup

LONDON -- Google has offered to make major changes to its business practices to resolve a European Union antitrust case targeting its ad-tech business, but they don't include breaking up the company. The compliance plan Google submitted to the European Commission — the 27-nation bloc's top antitrust enforcer — includes “immediate product changes" to end specific practices, the company said in a blog post. “Our proposal fully addresses the EC’s decision without a disruptive break-up that would harm the thousands of European publishers and advertisers who use Google tools to grow their business,” the company said Friday. Google also said it's appealing the commission's decision to slap the company with a 2.95 billion euro ($3.4 billion) fine in September for breaching the bloc’s competition