Published on : 17 Nov 2025, 9:37 am 3 min read

The Supreme Court on Monday sharply criticised the widespread sale of liquor in tetrapacks, observing that the carton packaging resembles fruit-juice boxes, carries no health warnings, and enables children to discreetly carry alcohol to schools [John Distilleries Vs Allied Blenders].

A Bench of Justices Surya Kant and Joymalya Bagchi made the remarks while hearing cross-petitions in the long-running trademark rectification battle between two of India’s highest-selling whisky brands— Officer’s Choice (Allied Blenders & Distillers) and Original Choice (John Distilleries).

“It looks like juice. Children can carry this to schools. How are governments allowing this?” the Bench remarked, adding that the packs do not look like l

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