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If you’ve been anywhere near a farmer’s market, soccer field or airport security line in the last few years, you’ve probably spotted the Bogg Bag.

It’s that instantly recognizable, practically indestructible EVA tote that moms, travelers and errand-runners alike swear by. It’s big, it’s washable and it never tips over (seriously — try it). But this holiday season, Bogg is flipping the script on its iconic utilitarian style with something entirely new…and, dare I say, a little *bougie.*

Meet the Bougie Bogg , the brand’s first-ever quilted EVA bag, launching Nov. 17. It’s Bogg’s boldest evolution yet, an elevated take on the

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